Read The American Red Cross (ARC) case. You are to write a four to six (4-6) page
paper that answers the following questions:
1. Determine the impact of this event on ARC’s “benefits of business ethics”
(employee commitment, investor loyalty, customer satisfaction, and bottom
2. Determine and discuss the role that ARC’s stakeholder orientation played in this
3. Determine and discuss the ways in which ARC’s corporate governance failed to
provide formalized responsibility to their stakeholders.
4. Recommend steps that ARC could follow to improve their stakeholder
5. Include at least three (3) references, no more than three (3) years old, from
material outside the course

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