1

) How are blogs being used for marketing?

2

) What

technologies and techniques are employed in location

–

based mobile marketing?

Why is

local mobile marketing so attractive to marketers?

3

) Define privacy, information privacy, the right to be forgotten, and informed consent.

4

) Describe the virtual merchant business model and its unique challenges in becoming

financially

profitable

.

5

) Why have newspaper revenues declined over the past 15 years?

6

) Identify and describe the main types of portals.

7

) What services do e

–

procurement

N

et marketplaces provide?

Describe at least five

characteristics

of Net marketplaces.