Marketing Strategies: Discussion 10

Research the concepts of Push vs. Pull Communication Strategies.


Develop an explanation in your own words of the differences between the two.


Provide an example of a product that has benefited from an effective Pull Strategy and one example of a product that has had an effective Push strategy.




At least 3 Academic references (outside sources) are required, cited and sourced in APA format. Minimum of 250 words (not counting the references). Paragraphs need to be between five to nine sentences. Be careful with originality as this will be submitted through a plagiarism checker –


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