“Target Audiences” Please respond to the following:
â€¢ Many beginning marketing students make the mistake of assuming that some products can appeal to everyone. Pick a product that you believe has mass appeal and analyze .
â€¢ From the case study, suggest a marketing strategy that would enable Twitter to reach its goal of acquiring one billion end users. Support your suggested strategy with details about Twitterâ€™s target audience compared to the audience of its closest competitors, Google and Facebook.
“Positioning” Please respond to the following:
â€¢ Pick a nonprofit organization with which you are familiar and believe the organization should be repositioned to serve its core clientele better or a new clientele altogether. Identify the organization, its current position, and your recommended reposition, including the existing or your proposed target audience for the recommendation.
â€¢ The Gulf of Mexico Coastâ€™s tourist industry was devastated by the BP oil spill. Pick a specific Gulf location and explain how you would reposition this tourist area that invites and sells the value of the location to tourists