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Using the retail establishment you have chosen for the term project, create a promotional plan. The plan should include at least three (3) of the following five (5) areas:
 
1.      Public Relations 
2.      Advertising
3.      Personal Selling
4.      Direct Marketing
5.      Sales Promotion.
 
Please be specific about your plan. For example of your promoting a supermarket, please include an actual ad, stating which newspaper and/or social media website(s) (e.g.: Facebook, Pinterest, Twitter) you will be using and the reason for using them.
 
Your grade will be based on the following:
 
o   Creativity 
o   Choice of the correct combination of promotions to effectively target your market and showcase the retailer. 
o   Final presentation of promotional plan (includes spelling & grammar) 

 
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