Promotion Tools Strategies Presentation

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Using a PowerPoint presentation:

  • Describe at least 3 of the five promotion mix tools.
  • For each tool, provide a screenshot to show an example of how a company is using the tool. Use a different company for each tool
  • Provide analysis in your speaker notes as to why the company is using that specific tool—what is the strategy?
  • Remember—PowerPoint is a visual medium. Be creative with images and use them to support analysis. Include analysis and citations in your speaker notes.
  • Presentation should consist of a minimum of eightslides, not including title and reference page.
  • Do not use the following examples because they are in our textbook:
  • Burger King, Adidas, Land Rover, Planter’s Peanuts, Googles 100 Bill. Words, Reese’s, Lululemon, Pepsi’s for the love, and Walgreens Red Nose Day.
 
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