Yoshi-Keep Moving Worksheet

InstructionsAnswer the below questions regarding the firm Yoshi-Keep Moving. You can visit their website at www.startyoshi.com

Q1. Provide a description of the product/service and a brief history of the firm.

Q2. Describe and discuss the original 4 P’s of marketing (product, place, promotion, and price), and the new 4 Ps (people, processes, programs, and performance) relating to the product.

The assignment must include a title page that has the name of the project topic and the specific questions being addressed, be a minimum of 2 full pages (12-point Times New Roman font, double spaced), and include a separate references page. All content must show direct application to the topic and exclude definitions of terms and general explanations of generic marketing topics.

You must follow this format

Discussion of the research

Inclusion of corroborating research about the theory and/or your product (examples of corroborating research are the Wall Street Journal (WSJ), Fortune Magazine, Ad Age, or peer-reviewed Marketing journals)

Analysis and discussion

 

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