Entries by James Anderson

evaluate the pros and cons of the plan.

June 30, 2022 in /by

  The purpose of the plan is to do the market research and gather requirements, information whether openning Amazon Go is a good idea Dubai or not. Research about multiple factors such as people of Dubai, their buying habbit, shopping behavior, their culture, lifestyle, economy, education, government, technology etc to derive information that affect following […]

 

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STRATEGIC MARKETING PLAN INTRODUCTION

June 30, 2022 in /by

STRATEGIC MARKETING PLAN INTRODUCTION This assignment entails development of a comprehensive strategic marketing plan for a new product or service that is ready to “go to market”. A Project Template is provided that allows you to organize your work in increments and see how the sections come together to produce a comprehensive plan. PRODUCT/SERVICE This […]

 

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Determine the key characteristics of the users of the products and/or services of the health care provider you selected.

June 30, 2022 in /by

Assignment 2: Competition, Marketing Mix, and Pricing For this assignment, use the same health care provider as in Assignment 1. Write a four to six (4-6) page paper in which you: Determine the key ch Assignment 2: Competition, Marketing Mix, and Pricing For this assignment, use the same health care provider as in Assignment 1. […]

 

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: Competition, Marketing Mix, and Pricing

June 30, 2022 in /by

For this assignment, use the same health care provider as in Assignment 1. Write a four to six (4-6) page paper in which you: Determine the key characteristics of the users of the products and/or services of the health care provider you selected. Analyze the competitive environment of the health care provider you selected and […]

 

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The Business Plan financials (Excel document)

June 30, 2022 in /by

This week’s discussion is worth 90 points and it is part of your Course Project. Before you get started on this exercise, you will need the textbook (Chapter 16 – The Financials), the Business Plan Financials Guide and Excel document, and the NAB Company Portfolio. This Assignment has two sections: The Excel document and the […]

 

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: Operation, Technology, and Management Plan

June 30, 2022 in /by

Due Week 8 and worth 100 points This assignment consists of two sections: the Word document and your business plan financials. Note: You must submit both sections as separate files for the completion of this assignment. Use the NAB Company Portfolio (see Required Course Files in Week 1). Write a 4-8-page paper in which you […]

 

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The Triple Bottom Line”

June 30, 2022 in /by

The concept behind the “triple bottom line” is that companies are responsible to all their stakeholders. This includes everyone who is involved with the company whether directly or indirectly, as well as the planet on which we all live. This approach sees shareholders as part of the stakeholder group, but only as part of it. […]

 

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Benefits and risks of using social media

June 30, 2022 in /by

  In the lecture for this module, we read this study from the American Academy of Pediatrics (2011): http://pediatrics.aappublications.org/content/127/4/800.full.pdf. The site demonstrates some of the issues inherent in social media and its effect on children, adolescents, and families, and it gives guidance on the risks and benefits, cyber-bullying, online harassment, sexting, and privacy concerns. After reading […]

 

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The online/digital communication tool that I would use to promote CVS Minute Health Clinics at Target Stores is through the use of electronic media such as social networking sites.

June 30, 2022 in /by

Here the instructions for my exam from the instructor feedback: The memo is well organized–you clearly present your ideas. The committee senses that all 3 services need to be offered at Target. What is needed is a totally new program titled “Your Target” where these plus other consumer services are featured. Your first two concepts […]

 

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Analyze the types of consumers who will be drinking your beverage in demographic terms

June 30, 2022 in /by

This assignment consists of two sections: a marketing plan (Word document) and Marketing Budget (Excel document) Note: You must submit both sections as separate files for the completion of this assignment. For the first 6 months your company is in business—to give you time to perfect your product and to learn from actual customers—you will […]

 

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