Entries by Onesmus Patrick

CUNY Brooklyn College Ring LLC Marketing Presentation

Consumer Behavior in Action – Due Feb. 20, 2022 Visit the Baker article (https://blog.hubspot.com/service/customer-segmentation ) and download the free customer journey map template (provided as an attachment). Pick a company that you have not yet discussed in an assignment. Fill out the template and create a PowerPoint presentation that does the following: Provide a brief background on your new company. […]

 

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Coca Cola Perceptual Positioning Map

Pick a company of your choosing. Do a short case analysis of the situation. Explain why you chose to compare the two product characteristics that you will use to construct a perceptual map. Construct a perceptual map of the situation. Then craft, write, a position statement that might be put in an ad promoting the […]

 

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Digital Music Discussion

Watch the BandsinTown Webinar BandsinTown How To webinar and then comment on approaches you could take to create a BandsinTown profile for your client which is “A Mirror Hollow”. A Mirror Hollow is a four piece modern rock/metal  band out of Hollywood, CA. AMH has developed their own energetic brand of rock that pulls from influences but […]

 

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Cheung Judges Aims to Shed Light on The Notion of Self Essay

I’m working on a marketing question and need an explanation and answer to help me learn.   1. Write your personal thoughts about the main concepts of the Cheung-Judge (2012) article, and identify personal  traits. 2. Relate these main concepts to your preliminary ideas for the Unit VIII Final Project (e.g., organizational need for  change […]

 

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Mobile Marketing Paper & Presentation

Part 1 POWER POINT PRRESENTATION CLICK ON THE FOLLOWING ARTICLE LINK BELOW: https://www.simicart.com/blog/6-mobile-marketing-c… 6 Mobile Marketing Case Studies from Big Brands You Need to Bookmark Select one (1) case study. In a PowerPoint presentation, address the following: 1) Which case study did you select 2) What marketing method and use of technology were used in […]

 

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Digital Marketing Strategies Paper

Part 1 CLICK ON THE FOLLOWING ARTICLE LINK BELOW: https://www.singlegrain.com/digital-marketing/best… 31 Best Digital Marketing Campaigns You Can Swipe You will find a list of 30 brands that have done exceptionally well with digital marketing strategies. Many of those brands have done so successfully in various ways so the list offers different aspects of DM (digital […]

 

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Healthcare Ads Discussion

We learn by applying what we are studying.  We are exposed to the  results of “marketing strategies” every day in 100 ways!  Television,  the Internet, our phones, radio, billboards – social media! So, what works!? This week we are talking about customer loyalty. What catches your attention? Which ads work for you as a target […]

 

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Top 20 Emerging Markets discussion

Watch the video about Anita Roddick, founder of the Body Shop. The Body Shop is now part of L’Oréal. What do you think made her succeed at turning an artisanal brand into a global success? If you had an American brand, how would you know your product was a good fit for an international market? […]

 

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Florida International University London Eats Marketing Plan Project

Marketing Plan: You are be required to write a comprehensive marketing plan for a small business enterprise. The purpose of this project is to demonstrate the depth of your understanding of this course. Please review the materials posted in the Marketing Plan Module. The Marketing Plan should be based on the following structure: Executive Summary: This […]

 

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Consumer Decision Making Process Essay

What do you mean by the consumer decision making proccess? briefly explain the five stages involved in the consumer decision process with the help of suitable example Define marketing strategy? Briefly explain the four macro strategies that can help a firm develop a sustainable competitve advantage Marketers are particularly interested in post purchase behavior because […]

 

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