com 320 short paper

Review Chapters 1 and 2 in your textbook and then locate two advertisements that use culture within their message. You may use the examples offered in the video resources listed in this module’s resources (Group A or Group B), or you may seek out other 30-second video examples. One of your examples should demonstrate cultural bias (e.g., stereotypes, generalizations, negative representation), and one should promote a more positive image. Next, in your journal assignment, address the following:

  • How are these two advertisements different in the way they present culture to audiences? What stereotypes or generalizations drive the first message, and what potential biases might the second message be aiming to dispel? Use examples from the videos to support your discussion.
  • In what ways do these messages pose challenges to the viewers?
  • How can a message be improved or strengthened?
  • How has this activity informed your own intercultural competency and media literacy?

Must be original please, I have a e-version textbook, I will send it to you if you need it, thank you!

Attached files one is the rubric of the short paper and another two are the example paper download from the website.

 
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