Explain the importance of yield management.
No wiki, dictionary.com & cite all work
Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
Silva, K., & Howard, D. (2006). The Hospitality & Tourism Business. Hospitality & Tourism (pp. 76 77): McGraw Hill.